What is the importance of mastering your story in today’s digital world? In this episode, host Justin Recla is joined by the CEO of Invent Group and full-time entrepreneur Scott Cullather. Scott shares how crucial it is to nail your story and connect with your audience in a very unique and authentic way. Scott also emphasizes that connecting with your audience is one of the most important things a company and a brand can do, especially amidst the sea of choices people have to listen to. Join Justin and Scott in today’s episode and discover how you can master the art of storytelling. Welcome back to Incorporating SuperPowers, and today we're going to go into storytelling. Matter of fact, today we're going to go into mastering your story. My guest today is the CEO and president of INVNT Group. Scott Cullather is... Well, Scott's a kindred [...]