What is an employee vector? How can a business take a look at this system and implement it so they can achieve success? In this episode of Incorporating SuperPowers, host Justin Recla is joined by co-authors of a new book called The Human Vectors, Oleg Krondrashov, and Rod Robertson. Oleg and Rod discuss how to build a company using employees as the vehicle to make it possible. Oleg and Rod also share how you can leverage that while identifying the weaknesses of an employee versus their strengths. Join Justin, Oleg, and Rod in today’s episode to know more about the vectors and what the entire concept is about.
Welcome back to Incorporating SuperPowers. I’m your host, Justin Recla and today we’re going to go international folks. Today, we’re going to go big and we’re going to step up the perspective.
We’re going to go to a higher perspective per se because the world does not revolve around business just in the United States. It revolves around the globe and business is business and people are people.
But there’s a lot of things that go into impacting and determining how successful a business is, and we would be aloof if we didn’t pay attention to the better business practices of businesses from other countries and how CEOs and how speakers and how coaches and how mentors all are implementing new tactics, new traits into business to create success in the new world environment that we are seeing on a global scale.
Prior to the show, I was talking to my guests today to just kind of get a glimpse of how they came about to know each other, because I mean, in all intents and purposes, a lot of us don’t play in these circles.
My guests today are Rod Robertson and Oleg Krondrashov. I’m going to butcher it. Correct me if I’m wrong, Oleg Krondrashov. Is that it? Did I get it? Yeah? Look at that.
Yeah, yeah. Almost right.
Okay, good. Well, how do you say it then?
Well, Oleg Krondrashov.
There you go. Okay, I don’t have an accent. I’m not going to try to duplicate that.
Yeah, yeah, for sure.
I’m not going to try and duplicate that, but it’s an absolutely fascinating story, folks. I’m going to paint the picture here before we dive into the actual interview. Oleg is a physicist by trade and he’s been in the business speaker world now. He’s a scientist and being a scientist, he started examining things and he came up, he looked at how employees have an impact on business.
He’s got a methodology. They got 20,000 coaches that are out there across Europe teaching these things. They’ve now written a book. Oleg has partnered with Rod. Rod in his own right is successful in business. He’s an international investment banker.
He has been in that niche space for quite some time now and he just happened to be doing a lot of work over in Europe and so forth. And just circles crossed and then he met up with Oleg, and the next thing you know, they got together and they’ve written a book called The Human Vector.
I’m super excited to explore this concept with you both as to what the “human vector” is and how a business can take a look at that system and implement it, so they can achieve success.
That’s what we’re going to be talking about today, folks, is about that book, The Human Vector. What is The Human Vector? How does it apply to employees? What is the employee vector, if there is one?
I’m going to open up the floor. Oleg, talk to me a little bit about The Human Vector and then how you got there.
Well, about five years ago, approximately, we admit that we can compare each of our employees with a vector. This is his personal skills, how good a professional he is, and the angle of this is his personal loyalty to the company. And the effectiveness of the company, this is a total vector sum of all its employees.
As you told me, I have a physicist background and I try to find the physicist in everything surrounding me. And we, five years ago, I told you that we admit that we can compare all our employees with the vectors, and right now we make some kind of digitalization of those parameters of the employee as a philosophy.
Because just try to mention that if in the company you have all employees that are thinking in the same way and you shouldn’t spend time and effort just to explain those things. And it’s why you just spend this energy and this time just to develop the whole company, not to get through the obstacles in understanding just all those things. This is the book about how to do that.
This is beautiful. If you’re paying attention, this is about not just building a company, right? This is about building a company using employees as the vehicle of what makes it possible and how do you leverage that. How do you identify the weaknesses of an employee versus the strengths of an employee and how do you get there?
Rod, I want to ask you, because this is, you’ve got such a unique story with a lot on how you guys came about. You’ve been in the investment banking world and so forth. What is it that drew you to this process that Oleg saw and created to establish this?
What brought you together to bring together the book, The Human Vector, and to bring this methodology up more to the world?
We have the same vector.
Yes, yes. We believe in the same things.
Sure.
We’re from two different worlds, but once I met Oleg, I said, “Okay, this guy’s a different cat. He’s a different breed of people than I’ve ever met.” And he’s developed this process and this theory, but you know what, he’s implemented it in his own set of companies, large companies over in Europe, and it’s proven out.
And to me, the vector is the characteristics of a company. Most business books are really boring, for me at least. It’s self-aggrandizement or talking modestly about how powerful you are. This book has five or six really good theorems that HR people, upper management, and employees, if they all focus on it, can learn how to work together, especially for the United States.
In the United States, we all have different DNA. We come from what they call now the 12 tribes, the different ethnic races, the minorities, the women. Everything is so different here. And the vector is allowing management to take a quantitative look at their employees and have them all drink the company Kool-Aid and work together.
I mean, in China, everyone comes from the same DNA, in Norway, they all come from the same DNA, but in the United States, we need to have a system that can put it down in writing what the company’s goals are, who are the people, so everyone is on the same page.
With the vector, Oleg’s developed great terms, the Gravitator, the people that pull people into a company. My favorite is the Disintegrator, the employee, the horrid employee that I was in my twenties when I thought I knew everything. I was disruptive to the organization and I got shown the door a bunch of times.
He has five or six great ways of dumping this down to my level so that I can understand it, and we’re implementing it through my company across the United States. It’s been a lot of fun.Â
The book explains everything in layman’s terms and in solid English. It was tough getting it switched over, but once we did it, people from everywhere that I know are reading it, understanding it, and digging the book.
This is exciting, guys, because this right here is what I love about the story that you both just shared, is that the information that’s in the book, it’s universal. And the information, Oleg, that you got, that you saw because of your experience as a physicist, to be able to see how that overlays into human nature and how that has an impact on business and success is huge.
This is great because we’re going to dive down this rabbit hole a little bit deeper here on the backend because I’m going to explore what the concept of vectors is and how you got to a vector. But before we go on break, can one of you share where our listeners can go find more information about you?
For sure. I mean, Oleg has his company, which is in encata.net, Oleg? What is it?
Yeah, it’s engineer and Cata.
It’s Encata and my company is briggscapital.com, and you can find the book posted there and everything about the book.
Fantastic. Folks, go take a look at the book. We’re going to dive into what the vectors are and how Oleg got to the vectors and the concept of what a vector is right after this break. Stay tuned. We’ll be right back.
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